Understanding behavioural finance: for better investment decisions

In the world of finance, understanding the psychology behind decision-making can significantly enhance investment outcomes. Are you aware of how biases and heuristics influence your financial decisions?

Join us for an enlightening webinar where we will delve into the principles of behavioural finance, exploring key concepts such as loss aversion, prospect theory, inertia, and anchoring. We will discuss how these psychological factors impact investment choices and provide strategies to mitigate their effects.

Why understand behavioural finance?
Behavioural finance studies the psychology of decision-making, recognising that humans are emotional and sometimes irrational beings. As investors, we often behave contrary to traditional finance theory due to biases and rules of thumb. Our comprehensive insights will help you:

• Recognise and understand common biases in financial decision-making
• Improve investment outcomes by managing downside risks and avoiding unrealistic returns
• Develop strategies to influence clients' financial decisions positively

Key concepts covered:

• Behavioural economics
• Emotional investing
• Managing biases and investment strategies

Why should you attend?
This event is perfect for investment advisors, financial planners, and anyone interested in improving their understanding of behavioural finance. Our insights can help you:

• Understand current practices in behavioural finance
• Anticipate market trends influenced by psychological factors
• Identify strategies to manage biases and improve investment decisions
• Gauge the overall impact of behavioural finance on investment outcomes
• Remain competitive by leveraging psychological insights in financial planning

When
Thursday 1st May
10:00am - 11:00am IST

Where
Virtual (via Clickmeeting)

Hosting this session

Sinead Cullen Head of Wealth Financial Planning

Andrew Ivory-Corr Head of Investment Sales at New Ireland Assurance